AMD CEO Lisa Su confirms release date for Radeon 9070 XT and RDNA 4

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www.tweaktown.com/news/103066/amd-ceo-lisa-su-c…

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OK AMD, you have the cards, you know where nvidia falls in the market with the other cards (or have very accurate expectations), now price this decently from day 1, no exceptions

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*With enough manufactured that you can actually get one*

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This is also a good point. Since nvidia made an absolute colossal paper launch, amd has to gain to go the other direction

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AMD being the way that they are - they have a good opportunity to get ahead and they'll just fumble hard. The bare minimum here would be to just be priced better than nvidia, but no doubt they charge around the same and their drivers will be trash offering no compelling reason for people to switch or upgrade.

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You are most probably right. We have seen several times already making a lead was not hard, they just decided not to. I mean at this point "amd never misses an opportunity to miss an opportunity" is an absolute meme, and quite frankly, correct

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So much better than always hearing about her cousin at Nvidia.

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Wtf, I thought you were joking, that's a crazy coincidence.

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Taiwan's a small-ish country of about 24M people, and also probably the number one producer of advanced semiconductors. Their family tree is basically "rich bastards that own things"; neither Lisa Su or Jensen Huang inherited their firms, but "work your arse off until you're at the top" looks to be a closely-held family value. So yeah; surprising, but first-cousin-once-removed isn't that close, and they've both got some seriously wealthy closer relatives in diverse fields.

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I misread that as Radeon 9700 for a second and thought I had jumped back in time twenty years.

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When did they change the naming scheme this time???

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Officially for parity to NVidia, and probably also the comment above you: "I misread that as Radeon 9700 for a second and thought I had jumped back in time twenty years."

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It's also not the best idea to sell both an AMD Ryzen 9700X and an AMD Radeon 9700XT.

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But you could build a 9700x with a xtx 9700xt!

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